In this on-demand webinar, AccountsIQ CFO James Hunter, cloud accounting manager Becca Durant (Saffery) and host AccountsIQ CMO Evan O’Shea explore why so many CFOs and finance teams are burned out, overworked and stuck in inefficient legacy systems, drawing on insights from research with 250 finance leaders across the UK and Ireland. They discuss the hidden cost of manual processes, how to spot when your finance system, processes or team structure are actually the root problem, and why mid-market businesses are often missold heavyweight ERP projects that deliver 18 months of pain and very little value. You’ll hear practical guidance on moving from reactive to proactive financial management, building a business case for upgrading to cloud finance software, course-correcting after a poor system choice, and using automation to free up capacity for better reporting and decision-making. The session also looks at the evolving role of the CFO as de facto Chief Data Officer, the importance of implementation and ongoing support (not just features), and concrete first steps finance leaders can take today to improve their people–process–technology setup and regain control of their finance function.

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