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It is very user friendly and easy to use. AIQ has greatly simplified operations within our firm. Great alternative accounting software - especially for multiple entities in a group. Very useful and easy to navigate.
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Together, AccountsIQ and Harlequins celebrate the idea that numbers are more than figures – they are the foundation of strength, intelligence and progress.
London, UK; Thursday 18th September 2025: Harlequins F.C. (“The Club”) has today announced a major partnership with cloud accounting leader AccountsIQ (“AIQ”). Under a multi-year agreement, The AccountsIQ Group will serve as the Club’s Official Data & Insights Partner.
With naming and branding rights to the Club’s iconic West Stand, coaches’ gantry, and laptops, the AccountsIQ Stand -for the 2025/2026 season - will become the focal point for all data, insights and key-decision making across the Club, both on and off the field. Through data-driven insights, the AIQ Match Insights, Preview and Coaches’ Ledger content series will serve to deepen fan engagement and understanding and showcase AccountsIQ’s role in helping key decision-makers transform the way they work.
The partnership blends AccountsIQ’s market-leading cloud accounting platform which delivers unparalleled transparency and control, from automating manual data entry to once-click consolidation of multi-entry accounts, with the Club’s ambition to bring best-in-class insights, data and storytelling to its fans.
Laurie Dalrymple, Chief Executive, Harlequins said: “We’re delighted to welcome AccountsIQ to the Harlequins family ahead of the new season as Data and Insights Partner and the title sponsor of the West Stand at The Stoop. AccountsIQ shares our commitment to using clear insights to drive progress both in our sporting performance and how the Club operates as a business, and the new AccountsIQ Stand will serve as a physical and digital hub for that activity for this season and beyond.”
Darren Cran, CEO at AccountsIQ, added: "This partnership marks a significant milestone for The AccountsIQ Group. The Harlequins brand - and especially its iconic jersey - is among the most recognised in the rugby world and across the wider sporting landscape. Becoming the club's official data and insights partner reflects the strong synergy between Harlequins and AccountsIQ, and highlights the power of data and intelligence to drive teams forward and deliver results - whether for a finance team in business or a rugby team on the pitch. We wish the team every success for the season ahead and will be watching keenly from the newly named AccountsIQ Stand!"
END
About Harlequins:
Founded in 1866 and playing in famous Quarters kit, Harlequins is possibly the most iconic and recognised Rugby Union club in the world. The Club is proud to be a founding member of the RFU and boasts and has a rich history alongside a healthy dose of current and former men’s and women’s international players. The Club were double domestic league champions in 2020/21 and continue to push for silverware in both European and domestic competitions.
Harlequins Men and Women both play their home matches at the 14,500 capacity Twickenham Stoop stadium in SW London but twice a year travel across the road to play at the Home of England Rugby, the 82,000 Allianz stadium, Twickenham. The annual festive Big Game event, now in its 17th edition, is the biggest annual club rugby event in the world and features both men’s and women’s teams. Due to its success a summer version, Big Summer Kick-Off has been created to allow more fans to see the team play and is in its 5th edition this year.
The Club is renowned for its remarkable matchday experience and unrivalled atmosphere. With almost all men’s matches sold out across the last 3.5 seasons, matchdays at the Stoop are ranked as the best in the league by an independent Premiership Rugby survey. The combination of a family friendly matchday environment and an entertaining style of play has attracted more people than ever to follow the Club who are now digitally the most followed team in England and the 9th most followed in the world.
About AccountsIQ
AccountsIQ delivers cloud accounting software for mid-market businesses. Providing automated processes that increase productivity, group accounting features and next-level business intelligence, AccountsIQ supports over 35,000 users in over 85 countries, enabling them to streamline their workflows and save one week per month via smart automation. With a go-live period 5x faster than competitors, AccountsIQ stands out in the market as an easy-to-use, cloud-native platform that delivers next-level insights and empowers better business decisions and faster results.
AccountsIQ is part of the AccountsIQ Group, which also includes the leading expense management software ExpenseIn. The Group has a combined headcount of 146 and is headquartered in Dublin with a second office in London.
Insights from Dave Fay, Head of Support at AccountsIQ, on why world-class support is no longer optional but essential for finance leaders navigating mounting pressures and complex software.
Finance leaders and their teams are under enormous pressure. Last year’s CFO Mindset Report from AccountsIQ revealed that 85% of CFOs need an extra one to two days per week just to manage their workload, while 76% feel they’re not fully in control of their organisation’s financial health. If that doesn’t scream ‘urgent need for support’, we don’t know what does. Support in finance software isn’t a nice-to-have - it’s make-or-break for any finance team trying to stay ahead.
As we gear up to launch our second report in the CFO Mindset series, we’re doubling down on our mission to uncover and tackle the most pressing challenges facing finance professionals across industries. Last year’s findings highlighted the growing need for technology to help teams stay in control - but it raises a critical question: who is actually there to help finance teams adapt, thrive, and get the most out of this new tech?
Support is not a wish list item when it comes to finance software. It’s a consistent, non-negotiable need. Yet too many teams are still forced to settle for slow responses, poor onboarding, and generic guidance. So, what does truly good support look like, and why does it matter so much?
Onboarding that actually works
Whether with entry-level systems or ERP software, onboarding can be mediocre at best. Finance teams dread complex setups, cookie-cutter training, and the risk that new systems will disrupt daily operations. The difference between a good and a bad onboarding experience is stark. Exceptional onboarding is hands-on, structured, and ongoing. It sets clear milestones, offers personalised guidance, and ensures teams feel confident from day one - not like they’re left to figure it out themselves.
And here’s the kicker: the quality of support after go-live is just as important. Slow responses, boilerplate answers, and limited availability frustrate teams and waste time. Great support is personal, patient and proactive. It turns software from a frustrating tool into a partner that actually helps you get things done.
Why support isn’t optional
Workload pressures aren’t going away. Finance leaders are juggling tighter deadlines, growing responsibilities, and mounting expectations. That’s why software support is the backbone of effective financial management.
Take Stott and May, a global technology recruitment agency, for example. They were struggling with a fragmented system that slowed reporting and hampered decision-making. By switching to AccountsIQ, they unified multi-entity accounts, slashed month-end closing from weeks to days, and gained real-time insights that genuinely improved strategic planning. Crucially, this was supported by a team that listened and guided them long before go-live - and continued to provide hands-on support well after the system was in place.
Good support in finance software isn’t optional. It’s proactive onboarding, responsive assistance, and intelligent automation that together deliver efficiency, confidence, and growth. Finance teams don’t just want it - they need it. And if a solution can’t deliver, it shouldn’t even be on the shortlist.
Ready to see support done right? Explore how real, responsive support transforms finance teams - Dive into AccountsIQ’s Support Centre →
With insights from Gordon Crawford, this blog explores how finance teams can adopt elite athletic mindsets - focusing on collaboration, adaptability and resilience.
When we kicked off our Miles Ahead webinar with Gordon Crawford, performance director at Triathlon Ireland, we weren’t interested in just swapping sports metaphors. We wanted something more meaningful - a fresh way to rethink how finance teams approach performance, resilience and progress.
Finance professionals face complex challenges and high expectations every day, often with as much pressure and intensity as elite athletes.
At the heart of it all, better experiences come down to cultivating a stronger, more adaptable mindset. Let’s take a closer look at the insights Gordon shared on the webinar and how they can inspire finance teams to work smarter, support better and achieve more balanced, sustainable success.
1. Performance isn’t just results - it’s progress together
"Working together is progress. Performing is success."
As Gordon shared, elite athletes know that performance starts with alignment and shared direction. For finance teams, that means breaking silos, clarifying goals and building processes that support consistent, collaborative progress. It’s not just about closing the books faster. It’s about doing it with less friction, smarter support and greater impact across the business ensuring each professional feels valued.
2. Think differently, not just harder
High performers don’t grind until burnout. They reframe and rethink when a challenge arises. Whether it’s a late-stage training block or a quarter-end close, it’s the mindset shift that matters:
Challenge = opportunity.
This reframing is core to how both athletes and finance leaders push forward. Through automation, better workflows and a willingness to adapt to new tech, teams and leaders can spend less time firefighting and more time thinking strategically.
3. Resilience is a skill, not a trait
Improvement isn’t linear. In fact, the dips often matter more than the highs. Gordon reminded us that resilience is about response, not recovery - finding new ways around old problems, questioning assumptions and building habits that support long-term momentum.
For finance teams, that could mean rethinking legacy systems, iterating on support models, or simply making time for process reflection after a chaotic month-end.
4. People and process are the performance edge
Behind every medal is a team: - coaches, analysts, physiotherapists, who are all focused on elevating the athlete’s performance and increasing their success rate. The same applies in modern finance: craft matters, but so does connection.
Leaders should build feedback loops, champion small wins and invest in tech that enables people to focus on what they’re best at as well as finance systems that allow for visibility across the board.
5. Mindset shapes experience
In hybrid or remote-first environments, it’s easy to fall into reactive mode. But real growth – in sport or in the office – comes from intentional time to think, reset, and reconnect.
Gordon recommended The Courage to Be Disliked, a powerful read on self-awareness and mindset shifts. It’s a reminder that better experiences often start with better thinking - ,not bigger goals.
This is just the beginning...
Our partnership with Triathlon Ireland is about more than inspiration. It aims to better experiences for finance professionals who want to work smarter, grow continuously and perform at their peak.
Keep an eye out for more insights, conversations and practical tools to help you build a finance function that’s fit for the future.
Because better experiences don’t just happen. They’re built - intentionally.
Missed the webinar?
Catch the full session with Gordon Crawford, performance director at Triathlon Ireland, and hear firsthand how a high-performance mindset can reshape the way you work.
🎥 Watch the webinar: https://accountsiq.wistia.com/medias/rj0ts4qg27
